The Neighborhood

Work, shop, and play in one of NYC’s busiest and most vibrant districts

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The 34th Street District is comprised of 31 busy blocks in the heart of Manhattan. It’s a working district, with over 100,000 office workers coming in daily. It’s a gateway to the city for visitors from New Jersey, Long Island, and the entire eastern seaboard, and is also a magnet for tourists and fans of music and sports. 34th Street is also one of the greatest shopping districts in New York. Home to over 175 department stores, specialty shops, and national chain flagships, 34th Street offers a huge selection of apparel, shoes, accessories, jewelry, cosmetics, and more, for every taste or budget.

The 34th Street District is accessible by several subway and bus lines, and the LIRR and New Jersey Transit trains. Visit mta.info for all New York City transit and LIRR info, and here for New Jersey Transit info. Click here for driving directions to Herald Square.

Public Spaces

Find a spot to sit, enjoy the trees, or people watch in one of New York City’s busiest neighborhoods

Herald and Greeley Squares

The restoration of Herald and Greeley Squares, completed in 1999, was 34SP’s most dramatic capital project. Transforming what had been concrete wastelands into gorgeous oases in the heart of the District, the project created a much-needed space that serves workers, shoppers, and tourists alike. Each Square offers chairs, tables and umbrellas, immaculate free restrooms, and food kiosks operated by Wafels & Dinges and Nuchas. Herald and Greeley Squares have also served as sets for TV and film projects, as sites for product openings, and as quintessentially “New York” backdrops for photo shoots. And for over fifty years the image of Herald Square as the terminus for Macy’s Thanksgiving Day Parade has beamed into millions of American homes.

Broadway Boulevard

For over a decade, Herald and Greeley Squares have anchored the 34th Street district. In 2009, NYC’s “Broadway Boulevard” project closed Broadway to vehicle traffic between 35th and 33rd Streets, creating a pedestrian zone that more than doubled the passive space provided by the Squares. 34SP immediately began to program the newly pedestrianized space, installing chairs, tables, planters, and umbrellas and providing activities and entertainment.

What had once been one of the most congested streets in the city quickly became a place of relaxation, rendezvous, and recreation. In the first year, 34SP provided, free to the public, a chess area, Sunday afternoon clown performances, and lessons in hoop dancing, ballroom dancing, and the African-Brazilian art of Capoeira. This is a dynamic space, featuring new classes and programs every summer in the boulevard in front of Macy’s Herald Square.

Plaza33

A pedestrian plaza in an unexpected place. Located on the east side of 33rd Street between 7th and 8th Avenues, enjoy live music, performances, and other special events every week during the warm-weather months.

No more cars, no more traffic, just a relaxing open space for sitting and sunning. During the warm-weather months, look for curated programs like vinyl nights, salsa, and silent discos that bring the space to life.

The Pennsy Food Hall is now open at 33rd Street and 7th Avenue. Indulge at this new gourmet food court featuring cuisine from some of New York City’s best. Then head out to Plaza33 and dine on the upper level of Two Penn Plaza. Because no one should have to eat at their desk. Visit seven days a week from 11am to 2am. www.ThePennsy.nyc

Park West and Park East

These two public spaces bookend One Penn Plaza between 7th and 8th Avenues, and 33rd and 34th Streets. Surrounded by restaurants and shopping, they are a place of respite for workers, shoppers, and visitors. In warmer months, enjoy free programming like juggling lessons, giant games at our Midtown Recess, origami lessons, ping pong tables, and more.

Horticulture

Keeping a busy neighborhood such as 34th Street green with trees and colorful with flowers is challenging work. The Horticulture Department replenishes the district’s planters and baskets with 25,000 season-appropriate bulbs. In May, we plant over 25 species of annuals in the planters and baskets along 34th Street and in the gardens at Herald and Greeley Squares. Late October, the treepits along 34th Street are filled with harvest-themed cornucopia. The parks at Herald and Greeley Squares undergo three complete horticultural changes each year, and are decorated with lights, holly, and festive arches for the duration of the holiday season.

Visitor Services

Need information on stores, Broadway shows, tourist attractions, and more? Visitors Services is here to help.

Streetscape

Discerning visitors to 34th Street notice that our street furniture is a cut above that of other city districts. We design, develop, and closely monitor the production of each element, resulting in attractive, high quality, and coordinated street furniture that lend 34th Street a signature look.

Street Furniture

Benches, bikes racks, lightpoles, and more, many designed in-house

More BID Programs

The 34th Street Partnership business improvement district keeps one of NYC's greatest shopping districts clean, safe and attractive to businesses, workers, and visitors.